ViaTrafix in Detail!

VISITS – Daily Summary
A daily summary is available from 7 a.m. onwards the following day. It shows the exact numbers of visits recorded every hour. A table chart (curve) enables an appreciation at a glance of the peak periods during a given day with the variation from those of the previous day. What's more, ViaTrafix shows the proportion (in %) of visits during working hours and after (8:00 to 16:59).

VISITS – Weekly Summary
A complete weekly summary (Sunday to Saturday) is available from 7 a.m. onwards every Sunday. You can nevertheless refer the summaries of previous days at any time. For each day of the week, the summary shows the exact number of recorded visits and the proportion (in %) of the weekly total. The highest value is shown in bold. A table chart (histogram) enables an appreciation at a glance of the peak periods during a given week with the variation from those of the previous week.

VISITS – Monthly Summary
A monthly summary is available from 7 a.m. onwards on the 1st of every month. You can nevertheless refer the summaries of previous days at any time. For each day of the week, the summary shows the exact number of:
- distinct visitors;
- visits;
- webpages visited.

The highest value of the month is shown in bold. The summary for each of the days is available by a simple click. A table chart (histogram) enables the appreciation at a glance of the peak periods of a given month with the variation from those of the previous month.

VISITS – Quarterly Summary
The quarterly summary is available from 7 a.m. onwards on the day following the end of the quarter. You can nevertheless refer the summaries of previous days and months at any time. For each quarter, it shows the exact total of distinct visitors and visits recorded and their averages per day. The highest value is shown in bold. A table chart (histogram) enables a comparison at a glance of the quarterly results of the current year with those of the previous year. In addition, the table shows the average number of visitors per day (in %) compared to the previous quarter and that for the same quarter of the previous year.

VISITS – Yearly Summary
The yearly summary is available from 7 a.m. onwards on 1st January. You can nevertheless refer the summaries of previous days and months at any time. For each month, the summary shows the exact total of distinct visitors and visits recorded and daily averages. The highest value is shown in bold. A table chart (histogram) enables a comparison at a glance of the monthly results of the current year with those of the previous year. In addition, the table shows the monthly average of distinct visitors (in %) compared to the previous month and the yearly average compared to the same month of the previous year.

VISITS - Profile
For the period selected (day, month, quarter or year), the profile shows the exact total of visits, the average period of the visits and the number of distinct visitors. The profile is the ideal tool for managers in a hurry since it allows an appreciation at a glance of essential customer traffic data for a given period.

VISITS – By Region
For the period selected (day, week, month, quarter or year), this functionality shows the origin of the visits by the geographical regions of the world. Continents are subdivided into political regions, e.g. North and South America or West or East Europe. A circular chart displays the results in percentage. The results are expressed in percentage on a circular chart. More than being just another functionality, this is a reliable and efficient tool for targeting foreign markets in an Internet marketing campaign.

VISITS – By Country
For the period selected (day, week, month, quarter or year), the functionality shows the origin of visits by the countries of world. A circular chart displays the results in numeric values and percentage. More than being just another functionality, this is a reliable and efficient tool for targeting foreign markets in an Internet marketing campaign.

VISITS – By Province or State
For the period selected (day, week, month, quarter or year), the functionality shows the origin of visits by province, state or any other administrative unit of a country (E.g. For France, it would be Department). A circular chart displays the results in numeric values and percentage. More than being just another functionality, this is a reliable and efficient tool for targeting foreign markets in an Internet marketing campaign.

VISITES – By City
For the period selected (day, week, month, quarter or year), the functionality shows the origin of visits by city. To avoid any confusion, the name of the city is followed by those of its province or state and country (Paris Ontario Canada). A circular chart displays the results in numeric values and percentage. More than being just another functionality, this is a reliable and efficient tool for targeting foreign markets in an Internet marketing campaign.

REFERENCES – Search Engines
For the period selected (day, week, month, quarter or year), the functionality shows the exact number of visits directed by search engines. This total represents a proportion of the total visits recorded irrespective of the origin. A bar chart displays the results in numeric values and percentage.

REFERENCES – Keywords
For the period selected (day, week, month, quarter or year), the functionality shows the main keywords (single keyword or string of words) used by Internet users to find your website as well as their frequencies (number of times used). The results are expressed in numeric value on a bar chart and can be profitably used for a keyword purchase campaign on search engines.

REFERENCES – Referent Websites
For the period selected (day, week, month, quarter or year), the functionality shows the exact number of visits directed by referent sites. The Web address of each of these sites is displayed (by a simple click), followed by the number of visits and its proportion to the total number of visits. A bar chart displays the results in numeric values.

POPULARITY – Pages Visited
For the period selected (day, week, month, quarter or year), the functionality shows the most visited pages of your website. It displays the URL of each of these pages followed, by the total number of visits. A bar chart displays the results in numeric values.

POPULARITY – Downloaded Files
For the period selected (day, week, month, quarter or year), the functionality shows the most downloaded files on your website. It displays the the URL of each of these pages followed, by the total number of visits. A bar chart displays the results in numeric values.

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