How to make yourself known on the Web?

Referencing consists in recording your website on the search directories, portals and even as a hyperlink on websites for further information, i.e. websites dealing with similar communities of interest or objectives. Such diverse referencing operations - perfectly adapted to the media type - ensure not only better visibility for your website but also contribute to the enhancement of its reputation.

There are two types of portals – general (horizontal) and specialized (vertical). Trafix is constantly in search of new portals to add to its already impressive bank of horizontal and vertical portals to generate more traffic on its clients’ websites.

Referencing also includes the creation of virtual partnerships. Virtual partnerships connect websites with similar interests and fields through the reciprocal presence of hyperlinks on the websites. Thus, when Net users see that their favorite websites refer to certain other websites, it adds credibility and evinces interest for the latter. Moreover, through a detailed analysis of customer traffic statistics, Trafix ‘skims’ the Net in search of non-partner websites that nevertheless direct visitors to your website. This involves making virtual partnership agreements with such websites which lead, implicitly, the surfer to visit your website.

Virtual partnership, i.e. exchange of links between websites sharing common interests, is a highly targeted advertising approach since it seeks to attract a qualified clientele to your website. Hence, referencing does not involve a comprehensive operation, but rather one that targets the further information websites in a well-defined market.

We harness all resources possible - free-of-cost referencing through registering on further information websites and general portals, as well as fee-charging referencing on specialized portals.